Are you wondering how to get in on the retargeting wagon? One of the most widely used lead generation tools is digital ads. Whether you’re on Google or Bing,…
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We recommend performing keyword research, looking at projected search volumes and competitor metrics then digging into your verticals extensively to find the right keywords for your target audience.…
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There’s no question that your AEC firm is busy! The marketing department may be creating proposals left and right to take advantage of all the new business opportunities. When new…
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If you’re reading this, you may have made the decision to maximize your online presence by investing in Google Ads. Or, maybe you have been using Google Ads for some…
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Right now, DIY tax platforms are designed for individuals with simple returns, and they don’t necessarily compete with CPA firms. However, their proactive communications throughout tax season are quite elegant…
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Do you feel like your marketing strategy needs a refresh? Maybe you notice that your firm’s marketing strategy continues to support clients you’ve worked with in the past, but the…
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How do you find information about brands or services? When looking for information you probably think, “I’ll Google it!” If that’s you, you’re not alone. We all rely on search…
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With fewer opportunities to connect face-to-face with clients, prospects, referral sources and coworkers, many firms and associations have found ways to connect virtually. Thanks to modern technology, we are able…
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Have you ever wondered how people are searching for information about your firm online? One of the most powerful ways to share your firm’s story is through social media! When…
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