Professional Services Business Ghostwriter

You can enhance personal branding and your niche market with strategic public relations and a business ghostwriter. We help this CPA firm plan and pitch industry articles to business publications and promote them to multi-media channels.

Logos of different business publications

Niche Marketing and PR

As part of this firm’s niche market planning, we include public relations support for key partners and managers. We have focused on areas such as government contracting, solutions services and R&D tax credit due diligence. We have also highlighted leader insights on career development and leadership to help attract new talent to the firm.

Excerpt of Meg Hampton article.

We work with each designated firm leader to brainstorm topic ideas and then support development of content through interviews and ghostwriting and/or editing. We research and recommend local and national media that fit the firm’s target audiences.

Understanding the parameters and key editorial contacts, we either pitch an article idea or we submit a completed guest article or opinion piece to the editors.

We follow up with the firm and work with their director of marketing and communications to promote published articles on the firm’s website and social media channels. This follow-up promotion expands the professionals’ credibility to a broader firm network.

Clippings of PR articles for Anglin Reichmann Armstrong.
Principals of Anglin Reichmann Armstrong at ribbon cutting ceremony.

To support capacity and timely distribution, our business ghostwriters work with this firm to create and distribute press releases about firm news and promotions.

Excerpts of Chris Cook and Michelle Jenkins articles.

Professionals at this firm have had published pieces in Accounting Today, R&D World, Catalyst Center for Business & Entrepreneurship, Business Alabama and several local, state and national publications. We are continuing to support public relations at the individual level, including a series of recruitment and leadership articles by the firm’s managing partner.

The efficient business ghostwriter process and our PR experience allows professionals to focus on serving clients while getting timely support to share their niche market knowledge with a broader audience. Article placements also enhance professionals’ visibility on search engines.

Our Client Says

“I rely on Ingenuity’s public relations skills to help us gain visibility for firm news and industry insights while highlighting the knowledge of our leaders at Anglin. It’s fun to see these articles published, and our leaders are thrilled, too.”

– Kami Minor, Director of
Marketing & Communications,
Anglin Reichmann Armstrong