Marketing Consultant

LARRY FELD
Branding / Communications / Strategy

Marketing Consultant

LARRY FELD
Branding / Communications / Strategy

Larry is a communicator. He loves storytelling, and he’s been doing it within professional services for more than 30 years. Whether he is building a brand strategy, developing a marketing plan or ghostwriting for a niche leader, Larry is well researched and attentive to the client’s voice.

After serving as an in-house director of marketing for a public accounting firm for almost 20 years, Larry moved into public relations, marketing and growth consulting for B2B companies. He has evolved his skills to encompass business journalism, blogs, collateral, web copy and social media content. When he isn’t writing, he is conducting research and translating information into solid client recommendations.

Larry has a dream of retiring somewhere warm, but he has several bucket list destinations to see first. He is also a musician and believes that creativity is our human superpower.

Education

B.A. Communications & Music   

Background

  • Two decades as an in-house director of marketing for a public accounting firm
  • Former board member of a New Jersey public library; helped build new library through leadership and policy development
  • Writer for two, in-state business publications
  • Writer, Speaker, Public Relations Strategist
  • Chairman’s Outstanding Volunteer Award, Commerce and Industry Association

What is your favorite weekend activity?
I play bass in a blues and rock band, and I love playing a gig to benefit a local charity. We just do it for fun and the energy of the crowd.

Must-watch movie whenever it’s on?
Princess Bride

Favorite memory?
My mom used to make these amazing costumes for me for Halloween. I would conquer the neighborhood until 10 at night, collecting full pillowcases of candy. It was a special time.

Travel bucket list?
Italy and Ireland are definitely at the top.

Life bucket list?
I am a car junkie, and I would give anything to find another ‘64 Mustang.

What is your go-to outfit?
You will mostly find me in jeans and a knit sweater with leather Sketchers. I despise ties, and I’m glad that most people in my line of work don’t wear them anymore.