COMMUNICATIONS DONOR IMPACT
This Minnesota school district foundation publishes an annual newsletter to highlight how annual “What If” grants help teachers and students advance courses of study and other skills. The goal of the newsletter is communication to all foundation stakeholders and celebration of grantee achievements — reporting on impacts of the annual grants and encouraging specific ways to contribute. Ingenuity provides editorial strategy, interviewing and ghostwriting, design and production of the newsletter — coming up with a theme for each annual issue that ties all the stories together. Over the past three years of Ingenuity’s involvement in the redesigned newsletter, the Foundation has experienced greater engagement with the print newsletter mailing by board members and the community. These powerful stories are also archived on the Foundation website to easily show a history of donor impact.