The information age feels like a firehose. We need some easy buttons, don’t you?
The changing season is a perfect time to simplify your marketing, your learning and your space. Declutter your marketing and your mind. Here are some fun and easy tools to support this process.
Code Your Calls to Action
Remember when QR codes faded away, and now they’re back? That’s because the phone technology caught up, and now one click gets people to your destination. This is great for your banners, career fair handouts and presentations. Just search QR Code Generator, upload your URL, and your information is ready to share with the world. It looks pretty, too!
Roast Your Landing Page
A new feature in ChatGPT now lets you upload a website landing page and get tips on how to improve it for users… and get more leads. Just search “roast my landing page” to get started.
Reduce Internet Overwhelm
From voice search to AI helpers, this technology is improving faster than I can say ‘Hey Google.’ (Alexa? Siri? Gemini?) Whether you are searching for a location, a competitor, a recipe or tips for organizing, use these tools as a shortcut and avoid those Internet rabbit holes.
Go Social
Did you know that more people are getting their news and leads from apps and social channels? You can collect a lot of intelligence by observing what your connections are talking about online and by reading shared resources in industry groups. It’s another shortcut that can simplify your research and networking. Of course, you should verify sources and cross-reference information for critical data collection, but it’s less overwhelming to start with LinkedIn than with a browser.
At Ingenuity, we’re always available to help you sift through overwhelming martech options and the strategies that make sense. We also produce helpful videos, podcasts and more right here on our website.
What We’re Doing at Ingenuity
Shannon Bohnen just produced this fun video about shortcuts for virtual business development. Check it out here.
Christine Nelson just spoke to the Society for Marketing Professional Services Twin Cities chapter on September 11 about how to tame the research beast with easier tools and techniques. She also presented a webinar to the Association for Accounting Marketing on September 12 about crisis communications strategies. If you have interest in Ingenuity speaking to your group or consulting with you on these topics, let me know.
Follow Ingenuity on our social channels for quick tips and shortcuts to simplify your marketing and growth strategies.
As always, we’re here to help! View Services
