Rainmakers know that business is built on relationships. They are always looking for the win-win with prospects and clients. They set goals, but they are also masters at conversation and the psychology of their buyers.
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Author: Dawn Wagenaar
Brand Drama: 5 Ways People Buy With Emotion
People make buying decisions based on logic right? Actually, they justify their decisions with logic, but keep service providers based on emotion. Consumer intelligence consultancy, Motista, reports that consumers who are emotionally engaged with a business are four times more likely to keep coming back compared to consumers who are merely satisfied.
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